Branding a Children’s Art Studio
Small Hands Big Art is a new children’s art studio that was entering the Charlotte market and needed a brand and website to generate awareness. They also needed their brand to separate them from existing direct competitors. The goal was to appeal to parents of children between the ages of 2 and 14 living in the area, especially those seeking to expose their children to a unique, arts enrichment experience. Small Hands Big Art needed to be seen as an opportunity to offer children a fun valuable experience that helps foster creativity. Their brand needed to speak directly to parents and avoid the primary colors and kid handwriting features that were so commonplace in the industry. 1310 Studios developed a unique logo and powerful website that immediately separated small hands big art from the other kid’s art studios in the Charlotte area. Check out the solution in our showcase or visit smallhandsbigart.com to see the website in action.